Projects

Expertise and research work,

Study on online consumer reviews in the hotel sector

Poland

Dyrekcja Generalna ds. Zdrowia i Konsumentów

Dyrekcja Generalna ds. Zdrowia i Konsumentów

The specific objectives of the contract are (1) to provide an overview of the market of on-line hotel reviews in the EU; (2) to provide an overview of measures taken to address fake reviews and the misleading use of reviews. The measures include those taken by the hotel industry and review site operators (e.g. self-regulation, verification and authentication measures) and by consumer protection authorities or associations (e.g. guidelines, enforcement decisions); (3) to analyse current practices on hotel booking and review websites in all EU Member States; (4) to gather feedback on the study findings at a workshop. EPRD is responsible for website selection and checking in 11 EU countries (Poland, Croatia, Estonia, Denmark, France, Latvia, Lithuania, Netherlands, Slovakia, Sweden and Portugal)

Start date: 2014-02-14

End date: 2014-05-31